Google Takes Measures To Restrict Marijuana Sales

Google ramps up efforts to make the Play Store a safe and positive place for kids and families

Google just announced that, even in places where weed has been legalised, it won't allow any apps to arrange the delivery of marijuana, marijuana products, or products with THC.

In an attempt to bring changes in its content policy, Alphabet Inc's Google on Wednesday pulled back apps on its app store that ease the sale of drugs like Marijuana or products related to it.

Google said the new app store policies will allow for zero tolerance towards marijuana and its sale, irrespective of whether the stuff is legal in a particular region or state. Google will then use the information provided, together with a review of your app marketing assets, to categorize your app and also apply the proper policies for target audience groups namely children, children and older users, and older users. Initially they banned nearly all apps that were promoting marijuana use despite the fact that it's legal in most states.

Marijuana apps will still be allowed to exist on the Play Store, but users won't be able to purchase marijuana through the app.

As for the more kid-friendly target audience and content section, all new apps must answer that section before they get published or rejected.

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These changes monitor several aspects of app development related to the handling of data and keeping a track of the demographics the developer chooses to target.

An Eaze spokesperson told the Verge that the firm was disappointed by the decision, saying: 'In California, and many other markets across the nation, lawmakers have established clear cannabis laws and regulations, ' the spokesperson said.

FDA Commissioner Scott Gottlieb made it clear in a press release on December 20, that the Food and Drug Administration is committed to protecting and promoting the public's health, and will continue to strictly regulate products, foods, and dietary supplements containing cannabis or cannabis-derived compounds. Google is willing to work with them to facilitate the necessary changes and avoid future policy violations.

"After taking input from users and developers we are evolving our Google Play policies to provide additional protections for children and families".

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