Microsoft's Bing Bans Crypto Advertising

Bing following Google and Facebook

Cryptocurrency advertising has undoubtedly seen better days than those in the first quarter of 2018.

Bing, the search engine powered by Microsoft, has announced a ban on all advertisements related to cryptocurrencies from July 18 onwards.

Building on the Facebook ban, Google also moved to ban crypto-related advertising as well as ads for both unregulated and speculative financial products including binary options, foreign exchange markets, and contracts for difference (CFDs). To help protect our users from this risk, we have made the decision to disallow advertising for cryptocurrency, cryptocurrency related products, and un-regulated binary options.

Facebook's advertising policies are internationally broad, and state that the company can not promote any sort of "misleading" or "deceptive promotional practices".

The updated financial products and services policy will go into effect globally in June, and enforcement will roll out in late June or early July.

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Last week, there were numerous reports of a possible cryptocurrency launch by Facebook.

Bing's official stance is similar to other companies that have Banned Crypto Ads. All three companies implemented their bans on cryptocurrency advertising earlier this year and have said in some form or other, that the decision will ensure the safety of their users from deceptive advertising.

If history is any indicator, it should be noted that those bans are harder to execute than one might think. We already saw quite a lot of companies finding easy ways to circumvent Facebook's ban.

The announcement came by way of a short post on the Bing Ads blog.

Though Microsoft has banned Cryptocurrencies, they are constantly participating in multiple Blockchain Products. The answer is that it's highly unlikely. In January, Facebook announced a ban on all advertising that promoted digital currencies, including initial coin offerings.

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