Facebook Stories Replacing Messenger Day with Coordinated Cross-Posting

Snap Inc

Gone are the days of tediously reuploading your Story on each and every platform and app on your phone; you can now choose to upload your Story to both Facebook and Messenger at the very same time, or have your Instagram story instantly appear across all your feeds. The company now has a Snapchat Stories clone for WhatsApp, Messenger, and its core social network.

Facebook is also reportedly working on enabling cross-posting Instagram Stories to Facebook but the reverse is not yet planned.

Connor Hayes-Product Manager-Facebook, while talking to the representatives of TechCrunch informed that the stories are being consolidated to make it much simpler for people to share stories across various applications. For months, the features were completely separated from each other which was an interesting move from Facebook, to begin with. The company says this will make it easier for users to share content across both services, while also noting that some people were already under the impression that stories posted to Messenger were also posted to Facebook.

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This significantly simplifies the experience for users who no longer have to post twice across both platforms and also increases views for stories uploaded by users.

Firstly, the Messenger Day feature has been shelved and its functionality merged with Facebook Stories.

The camera options for the apps would remain distinct from each other, while Facebook's is majorly focused on amplified reality masks and effects and that of the messenger is focused on stylizing and adding captions or friend invites for hangouts. This means presently there will not be a disappearing messaging feature on Facebook, as Facebook Direct used to delete videos and photos after they were viewed and are no more in active conversations. However, Stories from those spots won't be available in Messenger. Users can contribute to a Story for an event like a wedding and this will be open to the rest of the group.

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